Prices for M1 come straight from the price list, so they’re always current. Outside figures are linked to their sources.
Typical UK website prices in 2026
The price depends mostly on who builds it. Here are the typical ranges from the UK price guides I checked this month, rounded. Treat them as a rough map, because every quote depends on what you actually need.
| Route | Typical upfront cost | What you get |
|---|---|---|
| DIY builder (Wix, Squarespace) | A monthly fee, roughly £9 to £30 a month for the usual business plans | Templates and hosting. You do the design, words and set-up yourself. |
| Freelancer | Roughly £500 to £3,500 for a small site | A designer or developer builds it for you. Quality and support vary a lot. |
| Agency | Roughly £2,500 to £10,000 for a small business site | A team, a process and usually more support. London agencies tend to sit higher. |
| Custom or online shop | Often £10,000 and up for custom work | Bespoke features, bookings, payments or large product ranges. |
The freelancer and agency ranges overlap because the job overlaps. A good freelancer can charge more than a small agency, and a large agency can charge many times more for a site that looks similar on the surface.
What DIY website builders cost
A DIY builder is the lowest upfront cost, but you pay every month and you pay with your time.
ExpertSure’s Wix pricing page lists the UK plans at about £9 (Light), £16 (Core) and £25 (Business) a month on yearly billing, with higher prices if you pay month to month. Its main price guide lists Squarespace from about £12 a month. Both also have a £0 or trial option, but a £0 Wix site carries Wix branding and can’t use your own domain, which isn’t how most businesses want to look.
The real cost is the hours. You still have to write the words, pick the photos, set up the forms and learn how search works. If you enjoy that and have the time, a builder can be a sensible start. If you don’t, the site often stays half finished.
The running costs people forget
A website has running costs whoever builds it. Plan for these before you compare quotes.
- Domain name: the guides put a .co.uk or .com at roughly £10 to £20 a year.
- Hosting: included with a DIY builder. For a site built by a freelancer or agency, the guides give ranges from about £5 to £100 a month, depending on the site and who runs it.
- Business email: Google Workspace’s entry plan is listed at £5.90 per user a month before tax.
- Maintenance: updates, security, backups and small changes. The guides quote anything from about £30 to a few hundred pounds a month, depending on who does it and how much is included.
Ask every quote the same question: what will I pay each year after launch, and what do I get for it? A cheap build with an expensive or vague monthly fee can cost more over three years than a dearer build you can host anywhere.
What changes the price of a website
The price rises with the work, and most of the work is decisions, words and features, not pages.
- Number of pages and services. Each service or area page needs its own words and layout.
- Who writes the words. Copywriting is often a separate line on a quote. If you write it, you save money but it takes time.
- Photos. Real photos of your work and team cost more than stock images and usually do a better job.
- Features. Online booking, deposits, payments, a customer login or a shop all add build and testing time.
- Design. A template adjusted to your brand is quicker than a design made from scratch.
- Search set-up. Page titles, local pages and your Google Business Profile are sometimes included, sometimes extra.
When two quotes look far apart, line them up against this list. Usually one includes things the other leaves out.
What M1 Studio charges
I publish my prices so you can compare them with the ranges above. Every price is fixed before work starts, and no VAT is charged.
- Enquiry Page, £800: one page for your best service, with the words written for you, an enquiry form and tracking. It’s a quick win: fixed price, paid £400 to start and £400 at launch, typically 1 to 2 weeks.
- Foundation Build, from £3,500: a website of up to about 6 pages with your Google Business Profile, review requests and tracking set up. Paid half to start and half at launch.
- Growth Build, from £6,500: adds a follow-up system, missed-call text-back and a chat assistant. Paid in 4 equal stages from £1,625 each as the work is done.
- Scale Build, from £12,000: adds a custom booking system and portal features. Paid in 4 equal stages from £3,000 each.
- Custom builds: booking systems from £4,500, customer portals from £7,500, app and SaaS MVPs from £10,000, paid in stages set out in your proposal.
- Website Care Plan, £250 a month: hosting, security, backups, updates and small changes, month to month.
You don’t need a monthly plan after a build. The site is yours, and you can move it to your own hosting. After a quick win like the Enquiry Page, you choose before you buy: your own hosting, or M1 hosts it on the Website Care Plan. Any third-party costs, such as your domain, are paid at cost or directly by you and listed before you agree.
Not sure which you need? The Foundation Blueprint is £200, and the full price comes off a build if you go ahead within 14 days. Every price is on the pricing page.
How to choose without overpaying
Start from what the website has to do for you, then pay for that and nothing more.
- Decide the job. If you need people to call or book one service, one strong page may be enough to start. If you cover several services and areas, you need more pages.
- Ask for a fixed price. A fixed price with a written scope protects you from a bill that grows as you go.
- Check who owns it. You should own the domain and be able to move the site if you leave.
- Compare three years, not launch day. Add the build to three years of running costs for each option.
- Look at their own work. Ask for live sites they built and check them on your phone.
If your current site gets visitors but few enquiries, spending on a new one may not be the first fix. The guide to websites that don’t get enquiries covers that.
Sources
Market ranges above are typical ranges from these guides, rounded. Prices change, so check the current page before you buy.
- How Much Does a Website Cost UK 2026? Full Price Guide, ExpertSure, accessed 30 September 2026
- Wix Pricing UK 2026: All Plans, Fees and Hidden Costs, ExpertSure, accessed 30 September 2026
- How Much Does a Website Cost? (UK 2026), Get-Found, accessed 30 September 2026
- How Much Does a Website Cost UK? Real 2026 Prices, Brambla, accessed 30 September 2026
- Google Workspace pricing, Google, accessed 30 September 2026